Identity centric technologies have undergone a significant transformation in recent times. Gone are the days when it was all about logging in and out of any given system. Today, identity has become the backbone of all digital enterprises. It’s the ‘invisible engine’ that powers everything. From security to how modern-day products are sold. Today’s Identity based frameworks not only controls who can access what, how and when, they also help businesses work efficiently, improves customer satisfaction and reduces fraud and risk, especially associated with back-office jobs. In this article, we’ll look at why identity is key and how it supports several key aspects of digital transformation. Ident...